• Delivered 15+ product features end-to-end, collaborating with 3+ engineering teams, Marketing, Sales, and Design. • Built a complete AI Content Moderation product from scratch (architecture, models, UX, user journeys). • Created AI mockups, prototypes, and Figma wireframes to accelerate workflow and kickoffs. • Designed and deployed AI-powered chatbots for internal employee support and external customer communication. • Led development of internal platforms: Employee Portal, ATS, Project Management Tool and across streaming products (Live Streaming, Playout, OTT workflows). • Supported Sales in client calls, requirement discovery, demos, and custom implementations. • Contributed to product improvements that resulted in a 27% increase in sales and a 21% boost in customer retention

Led development of 7 AI-based features from ideation to production, managing cross-functional teams and collaborating with the CEO for timely delivery. Created roadmaps, GTM strategies, PRDs, and wireframes, integrating with 3 partner businesses and driving product promotion with marketing teams and agencies. Conducted user research and A/B testing to improve the product, increasing customer base by 35% and retention by 48%. Managed customer onboarding, ensured smooth user experience, and handled project management tasks to prioritize and deliver features on time.

Led digital marketing campaigns, managing website design, sales funnels, and Meta/Instagram ads to boost brand visibility. Oversaw e-commerce platform development, including wireframing, design, and feature testing, enhancing user experience and sales. Directed a team of 10+ professionals, managing product development, client communication, strategy, and recruitment to drive product launches and marketplace growth.

Enhanced UI/UX by collaborating with the design team, creating user stories, and defining specifications for cross-functional alignment. Managed social media content strategy, developing engaging posts, scheduling, analyzing performance metrics for optimization, and contributing to GTM strategies to drive user engagement and growth.